Hims & Hers’ former partner plans to continue copycat GLP-1 sales even as FDA investigations and patent lawsuits raise the risks.
On today’s podcast episode, we discuss why Gap is introducing a Chief Entertainment Officer, whether this is a bold, transformational move or a distraction from retail fundamentals, and how success should be measured 12 months from now. Listen to the discussion with Vice President of Content and host Suzy Davidkhanian, Principal Analyst Sky Canaves, and Senior Analyst Blake Droesch.
Versant's ad revenues fell 8.9% as pay TV shrinks and streaming nears half of viewing time, pressuring cable’s ad model.
A restrained Big Arch taste test sparks authenticity backlash and opens the opportunity for competitors to pile on.
All three expect robust growth this year as increased relevance translates into higher sales.
It’s looking at powering ads in third-party chatbots, extending its ad business beyond retail media.
SearchAtlas pushes marketers to manage AI agents—not dashboards—as stacks consolidate.
68% of US adults consider returns policies when choosing where to shop, according to a December survey from FedEx and Morning Consult.
OpenAI is adding Criteo to its US ad pilot, seeking credibility and demand despite steep CPMs and thin proof.
X formalizes sponsored content disclosure; native paid partnership labels reduce compliance risk as influencer spending accelerates.
Meta’s test underscores a fight to own high-intent discovery and loyalty.
Capital One gains network power but may cost users perks from Mastercard.
With TikTok uncertainty lifted, sponsored creator post volume and influencer activity surged after the US joint venture deal.
The network duopoly’s endorsement of stablecoins can help spur crypto adoption.
Payment players can only get rewarded in agentic commerce if they’re visible to agents.
Beauty, wellness, and grocery investments anchor a push to reverse traffic and sales declines.
Store revamps and experiential tech anchor a broader push beyond upgrades.
New studies show the limitations of relying on AI tools for health answers. Platforms must tighten safeguards and educate users on smart prompting.
It’s unlikely to pull users from ChatGPT, but it could increase pressure on tech giants to safeguard user data and avoid overhyping their AI’s medical advice capabilities.
Chatbots and creators become go-to mental health supports for Gen Z as barriers to traditional care persist.